Monday, May 5, 2008

MicroBilling (aka: Micro-Billing) for Dummies

What is Micro-Billing?
Micro-Billing services allow consumers to charge small amounts (typically less than $5) to purchase goods and services. This can include movie tickets or content downloaded from a Web portal a PC.

Micro-Billing services have immense potential to tap consumer markets such as young people and subscribers who don’t have a banking account (a market estimated at $10 million to $20 million in the United States alone). Micro-billing offers these groups a convenient, secure payment alternative. Recently, the Financial Services Authority (FSA), responsible for implementing the European Union’s Electronic Money directive in the United Kingdom, relaxed the guidelines that determine what can be purchased via a mobile device. As a result, micro-payments are expected to steadily grow in popularity in major markets over the coming years.

At txtNation, we work closely with many of the world’s most powerful consumer brands to build and develop micro-billing solutions that enable consumers to pay for non-mobile products via their mobile phone. With this in mind, please see our mENABLE, our leading Micro-Billing Solution.

See: www.m-enable.com

Aka: Micro-Billing, MicroPayments, Micro-Payments.

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